I have been thinking long and hard about what I would like to research.  I have been looking for a topic that met all of my criteria. I was looking for a product that would both be interesting to me, and would have changed greatly over time.  And lastly, I was looking for a product that has greatly influenced pop-culture.  The main thing that I could think of that met all of those is Nike.  I could write about Nike pre and post Micheal Jordan and also Nike’s more recent movement to incorperate all sports including golf with the recent sponsorship to Tiger Woods.